Customers who tap an ad are counted as leads from the first message
Lead analysis now rates a conversation as soon as the customer arrives from an advert, so ad clicks show in the badge, the report and the email.
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Mampu AI now counts a customer who taps a WhatsApp or Instagram ad as a lead from their first message, even when they send only the ad's pre-written opener. The conversation gets a lead badge straight away and appears in the daily lead report.
How to use it
- Open Settings → AI Monitoring and scroll to Lead analysis.
- Make sure Rate leads in this account is on and click Save changes.
- Check the lead badge on the conversation, or open Reports → Leads for the daily report.
Details
- A customer who has only sent the ad's message shows in your lowest category (Cold lead by default) with the note Opened the chat from an advert.
- The pre-written opener never raises the rating, because the customer did not write it. The first message they write themselves is rated as usual and replaces the badge.
- Reports → Leads and the daily email count these conversations in Last 24 h and Unanswered, so an ad click nobody replied to is visible the next morning.
- Lead analysis covers every conversation in the inboxes AI Monitoring watches, whether a Flow Agent, your team or nobody has replied yet.
