Best WhatsApp AI chatbot platforms in Malaysia (2026)
Compared by pricing model, channels and language
There is no single best WhatsApp AI chatbot for every Malaysian business, but the shortlist is short. If you want to start cheap, run cheap and get a predictable AI chatbot, Mampu AI is the only platform here with a permanent free plan (RM0 for 50 monthly active contacts) where the AI builds the chatbot for you and then follows the flow you designed. Paid plans start at RM99 a month, billed in ringgit per customer who messages you, never per seat and never for broadcast recipients who do not reply, across WhatsApp, Instagram, Messenger and TikTok in one inbox. WATI is a WhatsApp broadcasting inbox priced in US dollars, from US$39 a month for 3 users, with AI sold as a paid add-on. respond.io, headquartered in Kuala Lumpur, is a multi-channel inbox for larger teams, priced per seat in US dollars from US$79 a month billed yearly. ForwardChat and Dah Reply are Malaysian platforms priced in ringgit, from RM39 a month. Below, every figure is dated and linked to the vendor's own pricing page.
Nine platforms, side by side
| Platform | What it is | Free plan or trial | Languages | Based in |
|---|---|---|---|---|
| Mampu AI | AI-built chatbot and 9-channel inbox; start free, pay in ringgit | Free forever: RM0, 50 monthly active contacts, one channel (WhatsApp, Facebook, Instagram or TikTok) | Multilingual, focused on EN, MS, ZH | Subang Jaya, Malaysia |
| WATI | WhatsApp broadcasting inbox; AI sold separately; USD | 7-day trial | Multilingual, no Malaysia claim | Hong Kong; India-first plans |
| respond.io | Multi-channel inbox for larger teams; per-seat USD | 7-day trial | Multilingual, no Malaysia claim | Kuala Lumpur, Malaysia |
| SleekFlow | Inbox with Shopify commerce features; per-seat RM | 7-day trial | Multilingual, no Malaysia claim | Hong Kong; Malaysia office |
| ManyChat | Instagram and Messenger automation; USD | Free: 25 contacts, IG and Messenger only | Multilingual, no Malaysia claim | USA |
| ForwardChat | WhatsApp-only bot configured by the vendor; RM | 7-day trial | BM, EN, ZH | Malaysia |
| Dah Reply | Entry-level AI inbox for one user; RM | Free start | Not stated | Malaysia |
| AiSensy | WhatsApp API tool priced in Indian rupees | Signup credit | Multilingual, no Malaysia claim | India |
| Bixtech | Custom-built WhatsApp bots for a project fee | None | BM, ZH, Cantonese, Tamil | Kuala Lumpur, Malaysia |
Plan details, entry prices and channels are in the per-platform sections below, each read from the vendor's pricing page on 21 September 2026. Meta's per-message WhatsApp fees are separate on every platform.
What did we compare, and how?
We compared the nine platforms that Malaysian SMEs most often shortlist: the names that appear when you ask Google, ChatGPT or Claude for a WhatsApp chatbot in Malaysia, plus the Malaysian vendors that keep coming up in local comparisons. For each one we took the figures from the vendor's public pricing page on 21 September 2026 and recorded the entry price, currency, billing unit, included users and contacts, channels, language claims, trial and setup terms. Where a site blocks automated checking (ManyChat) we used the vendor's help centre and three independent 2026 pricing guides and say so.
Two things to know before reading on. First, Mampu AI is our product; the comparison states each platform's pricing model, coverage and limits plainly, and every competitor figure links to its source so you can check it. Second, the usage statistics in this article come from a one-week sample check: anonymised, aggregated data from Malaysian SMEs using Mampu AI over 1 to 7 September 2026, about 2,600 customer conversations. They describe how Malaysian customers actually message businesses in a typical week; they are not a survey.
How the nine platforms compare
Mampu AI: start cheap, run cheap, predictable AI. Mampu AI's Free Builder plan is RM0 for 50 monthly active contacts, 2 users and one channel of your choice (WhatsApp, Facebook Messenger, Instagram or TikTok), with no credit card and no time limit. Lite is RM99 a month (RM79 billed annually) for 150 contacts, 3 users and 3 channels; Pro is RM399 (RM319) for 1,000 contacts, 10 users and unlimited channels. A monthly active contact is a person who messages you in the billing month, counted once; broadcast recipients who do not reply are free, and unlimited blasting is included on every plan, so running cost tracks real conversations rather than list size or headcount. You describe the bot in one prompt or three clicks and FlowAgent builds the conversation flow; the AI then follows that flow rather than improvising, learns from your FAQ and product catalogue, replies in English, Malay and Chinese, scores leads hot, warm or cold, and hands over to a human when needed, across WhatsApp, Messenger, Instagram, TikTok, Telegram, LINE, web chat and email in one inbox. Mampu AI is built and supported from Subang Jaya, Selangor, with a Malaysian support team working Malaysian hours in English, Malay and Chinese. Two things to know: the free plan is one channel and two users, so a multi-channel start begins at Lite for RM99, and AI is included in every plan rather than sold separately.
WATI is a WhatsApp-first broadcasting inbox. The Growth plan is US$39 a month (US$29 billed annually) for 3 users, 15,000 broadcasts a month, a shared inbox, click-to-WhatsApp ad capture and Shopify templates; AI is not included at that level, and its Astra AI agents are a separate add-on on the US$99 Pro tier, where extra users cost US$24 each. WATI is run by Hong Kong-registered Clare.ai Limited with a remote team and an India-first plan priced in rupees; there is no Malaysian support team, support on Growth is by email only, 24 hours on weekdays, with chat support from US$99, pricing is in US dollars, and there is no free plan.
respond.io is a multi-channel inbox for larger teams. Founded in Hong Kong in 2017 as Rocketbots, it moved its headquarters to Kuala Lumpur in 2019 and describes itself as built for mid-market B2C businesses. It covers WhatsApp, Messenger, Instagram, Telegram, LINE, email and voice calls; Starter is US$79 a month billed yearly (US$99 monthly) for 5 users, Growth is US$159 billed yearly (US$199 monthly) for 10 users and 1,000 monthly active contacts with US$12 per extra 100 contacts, and Advanced at US$279 billed yearly (US$349 monthly) adds single sign-on and multiple workspaces. Pricing is per seat in US dollars, AI Agents only arrive at the Growth tier, and there is no free plan. For a 5-to-10-agent team on chat channels, respond.io Growth and Mampu AI Pro (10 users, 1,000 contacts, RM399) cover the same ground.
SleekFlow is an inbox with Shopify, payment-link and catalogue features, priced in ringgit per seat: Pro is RM439 a month billed yearly (RM569 monthly) for 3 users and 500 monthly active contacts, plus RM59 a month for WhatsApp number hosting, with a Malaysia office. A growing support team raises the bill, since plans are per seat, and there is no free plan.
ManyChat is an Instagram-and-Messenger automation tool from the US, with comment-to-DM triggers and story replies. Its Pro plan is US$39 a month (US$29 billed annually) for 2,500 active contacts, with AI included since March 2026; its free plan covers 25 active contacts on Instagram and Messenger only. WhatsApp is supported but secondary, pricing is in US dollars, and there is no Malaysian support team.
ForwardChat is a WhatsApp-only bot that the vendor configures for you, priced in ringgit: Starter is RM299 a month (RM249 billed annually) for 3 users, one WhatsApp number and up to 6,000 AI replies, with setup completed within 24 hours and stated Bahasa Malaysia, English and Chinese support. It is WhatsApp only, so Instagram, TikTok or Messenger enquiries need a second tool, and there is no free plan.
Dah Reply is an entry-level AI inbox priced in ringgit: Starter is RM39 a month (RM35.10 billed annually, excluding 8% SST) for one user, one inbox and 10,000 AI credits, across website, Messenger and WhatsApp. Additional users and inboxes are RM99 a month each, and language support is not stated on the pricing page.
AiSensy is a WhatsApp API tool priced in Indian rupees with unlimited users; its chatbot builder (₹2,500 a month) and AI agent (₹1,350 a month) are sold as add-ons. There is no Malaysia-specific pricing or support.
Bixtech is a Kuala Lumpur development agency that builds custom WhatsApp Business API chatbots for a project fee, from RM1,000 for a single workflow to RM40,000 for multi-workflow systems with CRM and broadcasts, live in about two weeks, in Bahasa, Mandarin, Cantonese and Tamil. There is no self-serve product, subscription or free trial; you are buying a project.
Which WhatsApp chatbot platforms charge in ringgit instead of US dollars?
Five of the nine price in ringgit: Mampu AI, ForwardChat, Dah Reply, SleekFlow and Bixtech. Three price in US dollars: WATI, respond.io and ManyChat. AiSensy prices in Indian rupees. For a Malaysian SME the currency matters twice: a US-dollar subscription moves with the exchange rate every month, and a per-seat US-dollar plan such as respond.io's US$12 to US$24 per extra user grows with your headcount rather than your sales.
Is there a free WhatsApp AI chatbot in Malaysia?
Yes, one permanent free plan and several trials. Mampu AI's Free Builder is RM0 for 50 monthly active contacts on one channel of your choice, with FlowAgent AI included and no expiry. ManyChat's free plan covers 25 active contacts but only on Instagram and Messenger, not WhatsApp. Dah Reply offers a "start free" entry. WATI, respond.io, SleekFlow and ForwardChat offer 7-day trials. On every platform, Meta's own per-message fees apply once you send template messages outside the free windows described below.
Which platforms support Bahasa Malaysia and Chinese?
Three vendors state Malaysian language coverage on their pricing pages: Mampu AI (English, Malay, Chinese), ForwardChat (BM, English, Chinese) and Bixtech (Bahasa, Mandarin, Cantonese, Tamil). WATI, respond.io, SleekFlow, ManyChat and AiSensy are multilingual through their AI models but make no Malaysia-specific claim, and Dah Reply's pricing page does not state languages.
The split matters more than most buyers expect. In our one-week sample (1 to 7 September 2026), of the Mampu AI conversations where the customer's language was detected, 41.7% were in English, 32.5% in Malay and 25.8% in Chinese. A Malaysian SME bot that only handles English well misses more than half of its customers.
How much does a WhatsApp AI chatbot really cost in Malaysia?
The platform subscription is only half the bill. Since 1 July 2025 Meta charges for the WhatsApp Business Platform per delivered template message, with rates set by message category and the customer's country. Three things are free: replies to a customer within the 24-hour service window, utility templates sent inside that window, and every message in the 72 hours after a customer clicks a click-to-WhatsApp ad. Marketing broadcasts are never free. Meta publishes the Malaysia rate card by currency on its platform-pricing page; the rates effective 1 July 2026 are in the sources below.
A worked example for a clinic or agency with about 300 customers messaging each month and a 5,000-contact broadcast list: Mampu AI Lite at RM99 covers 150 monthly active contacts and Pro at RM399 covers 1,000, with 10 users and unlimited blasting, and the 4,700 broadcast recipients who never reply are not counted; WATI Growth at US$39 covers 3 users and 15,000 broadcasts with per-message fees on top and no AI; respond.io Growth at US$159 billed yearly covers 10 users and 1,000 contacts; ForwardChat Growth at RM499 covers 5 users and 12,000 AI replies. Add Meta's fees for whatever you broadcast. The cheapest platform on paper is rarely the cheapest once seats and broadcasts are counted, which is why the billing unit column in the table above matters as much as the price.
Why do Malaysian SMEs need a WhatsApp-first platform?
Because that is where customers write. In a one-week sample of customer conversations on Mampu AI (1 to 7 September 2026), 67.1% arrived on WhatsApp, 17.1% on Facebook Messenger, 9.8% on TikTok, 5.3% by email and 0.7% on Instagram. And they write when the shop is closed: 47.9% of customer messages that week arrived outside Monday to Friday, 9 am to 6 pm, 24.7% between 6 pm and midnight, and 22.3% on the weekend. The busiest hour was noon.
That timing is the real cost of not having a bot. In the same week, when a conversation started in business hours the median wait for a human reply was 2 minutes; when it started after hours the median was 13 minutes, and 44.5% of those customers waited more than an hour. In inboxes with a published Mampu AI flow agent, 92.5% of customer-initiated conversations received a reply, with a median wait of 8 seconds and 70.6% answered within a minute; in inboxes without one, 52.7% received a reply at all, and the median wait was 109 minutes. Those figures are correlations across self-selected businesses in one week, not a controlled test, but the direction is not subtle.
How do I move my WhatsApp number from one platform to another?
A WhatsApp Business API number can be moved between providers without changing the number. The new provider registers the number under your WhatsApp Business Account, you confirm the two-step verification PIN, and chat history stays with the old provider unless you export it. Most moves complete within one to three working days once Meta verification is in place. Ask any vendor on this list two questions before you sign: do you charge for migration, and can I take my number and contacts with me if I leave? Mampu AI migrates numbers at no charge on every plan.
Frequently asked questions
Sources & methodology
Every price was read from the vendor's own pricing page on 21 September 2026 and is quoted before tax as displayed. Where a vendor shows monthly and annual billing, both are given; "annual" is the effective monthly rate when billed yearly. Usage statistics are anonymised aggregates from a one-week sample (1 to 7 September 2026) of Malaysian SMEs on Mampu AI, excluding internal and demo accounts; no customer is identifiable. We will re-check every figure quarterly and update the date at the top. Corrections: <email>.
Pricing and features change. If you represent this company and anything here is outdated or inaccurate, contact us and we'll fix it within 48 hours. Contact us.
Prices checked: 21 September 2026
Usage statistics: anonymised one-week sample, 1–7 September 2026, Malaysian SMEs on Mampu AI.
Public sources referenced
- Mampu AI pricinghttps://mampuai.com/pricing
- WATI pricinghttps://www.wati.io/pricing/
- respond.io pricinghttps://respond.io/pricing
- SleekFlow pricinghttps://sleekflow.io/pricing
- ManyChat Pro plan (help centre)https://help.manychat.com/hc/en-us/articles/25800228332572-Pro-plan
- ForwardChat pricinghttps://forwardchat.my/pricing
- Dah Reply pricinghttps://dahreply.ai/pricing
- AiSensy pricinghttps://aisensy.com/pricing
- Bixtech WhatsApp AI chatbot Malaysiahttps://bixtech.co/whatsapp-ai-chatbot-malaysia
- Meta, WhatsApp Business Platform pricing and rate cardshttps://business.whatsapp.com/products/platform-pricing
Disclosure: Mampu AI is a product of Dataverse Sdn. Bhd., the publisher of this page.
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